Hello, Creative Enthusiasts,

I would like to celebrate (Whoot! Whoot!) and announce the new logo design that I had the honor of creating for author and friend Alivia Tagliaferri and her upcoming documentary Power Of One: Preventing Suicide In America. Every 15 minutes, someone in America dies by suicide. This documentary explores the risk factors and features the people trying to prevent it.


I firmly believe in the cause of suicide prevention as it relates both to Americans and anyone on our lovely planet. I am also very sympathetic to the various causes of suicide, such as depression, disease, feelings of desperation from financial loss, or social persecution of any kind. I have not personally lost anyone to suicide to date, but many of my close friends and families have. And I know many that suffer from bouts of depression and mental illness, including some of my own family members. I was also deeply sad when I learned of Robin Williams (one of my comic heroes) untimely and sad loss with his battle with depression. 

Reaching for hope is partly the inspiration for the iconic graphic at the center of the new Power Of One logo, with the hand reaching for an artistic heart representing love and support. We chose the cheerful colors to be uplifting, inspiring and powerful. I made sure to include stars to anchor the tagline, as well as pay homage to the theme of focusing on our nation. The below quote sums up how Alivia feels about her mission on this documentary:

“The life I touch for good or ill will touch another, and that in turn another, until who knows where the trembling stops, or in what far place my touch will be felt. Our lives are linked together. No man is an island.”
-- Frederick Buechner, “The Hungering Dark”

Here is Alivia’s description of her upcoming documentary:

Power of One: Preventing Suicide in America is a feature documentary about suicide and suicide prevention. The title and program reflect the profound impact we have on the lives of those around us. We feel this impact acutely when we lose a love one to suicide; we also feel its reverberations when one person helps prevent suicide. 

Power of One will address complicated root causes and contributing factors of suicide, but also share stories of hope, resiliency, recovery and prevention. 

Our focal areas include: 
• teenagers and young adults

• the LBGT community
• military service members and families 
• former sports players and middle aged men
• veterans
• senior citizens and elderly 

Her goal: Create an informative, insightful and nuanced documentary to be utilized as an anchor for national outreach to talk to Americans about suicide and suicide prevention.


Cathy here again. I am looking forward to having Alivia as a client and working on future projects with her in the coming weeks. Alivia's company Ironcutter Media and Giant Leaps Creative are teaming up on this project to do our part to help better the lives of Americans! 

To your creative endeavors!
Onward and upward.

Cathy Broadwell
Giant Leaps Creative LLC